How To Use Twitter For A Business Promotional


Today, social media has been considered as one of the new media marketing tools. In fact, companies are taking social media platforms as part of their goals to create brand awareness. Twitter, for instance, has changed the news value of timeliness by spreading the hottest information in a blink of an eye. As Twitter becomes an essential component in a business, it has also changed the way companies promote their business.

Now look through your social media checklists and see if you have worked on these ideas of Twitter for business promotional.

Personalize your profile
It’s essential that you have a consistency in designing your web page and Twitter page. Incorporate your logo or background color that resembles your products or services. Your Twitter username should contain your business identity; it can be something about your brand or slogans, but keep it short and simple. For promotional purpose, Twitter comes with a header that you can customize. Although the rectangle square is not clickable, but you can upload a great visualization of your new launch product or a coming-up event in your community. Your Twitter page will be the representative of your business.

Engage clients to connect with you
To get the message out to your target, you need to interact with your customers via replies or retweets. As people trust social media referrals more than the TV ads, Twitter is the right platform to build customer’s trust and create buzz in your community. You can track what people are saying about your brand and make the content goes viral.

Consider Twitter for trade show
Let’s have some thoughts about a trade show that’s going to happen next month. What will be your goal? Whether it is to build brand awareness or increase traffic to your site, Twitter contest is a great tool to promote your business. At the show, arrange Twitter contest with a chance to win the newest gadget or a 50% discount dining voucher in the hippest cafĂ© nearby. You can also increase your product sales using Twitter by giving a special prize for visitors who follow your Twitter on the spot.

Promote business with unique Twitter content
Twitter is a helpful tool for a business. Not only that it promotes your product or service, but it can also make you a thought leader in your industry. Using unique contents such as how-to, tips and tricks, and interesting facts, your Twitter can be a reference for users who need informative content regularly. And if they are interested in your content, they won’t hesitate to share it to the other community- their followers. This way, your business reach target outside your circle without too much effort. Your content markets for itself and create a promotional material for you.



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