Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts

4 Facebook Contest Ideas You can Use Today


Many companies are using Facebook as a tool to target their future customers and the reason why is quite obvious. The latest statistic shows that right now Facebook has reached more than one and a half billion users worldwide.



But without the right engagement, your page will simply be an empty page where contrariwise the Facebook page of a company should be their forefront face when it comes to communicating with their customers. Contest, as a result, is one of the ways that they use to create interesting and inviting activities which their followers can participate and hence, the more people who join the contest, the more exposure there is to their brand.

1.    Likes or Comments Contest

If you want an easy and quick Facebook contest then this contest is suitable for you. As the name suggests, your viewers only need to like photos or give comments in order to participate in the contest. And since it’s so easy for both you and the entries, this kind of contest could easily draw lots of participants. You then can choose a winner randomly.

2.    Sweepstakes Contest

Who doesn’t like free giveaways? Most people will be attracted easily to this kind of contest for the chance to get a certain prize.

There are varieties of ways in which you run your contest. It could be by giving vote, liking page, submit email, and so on. But remember that the giveaway prize must be something that relates to your brand, so that you can gain new visitors which in the future will turn into loyal customers that stick to your brand. You don’t want people to crowd your page for the free smart phone you are offering and then all of them leave with no trace once it ends.

One of the most successful sweepstakes contest was run by Qwertee, a t-shirt maker company. Entrants simply like their page for the chance to get free cool t-shirts from them, and through it, their followers count has gradually increased to an impressive 300.000 followers.

3.    Photo or Video Contest

Participants can submit a picture or video that is related to the contest and the most creative content or the one with most votes will win. This kind of contest is what they call user generated content. It challenges entries to be creative and as a result will produce interesting pictures or videos. However, the kind of photos and videos that they submit should and have to incorporate your product or brand.

4.    Caption Contest

Sometimes it’s fun to just sit and enjoy the creative mind of other users and how they create funny captions. This also another easy to do kind of contest.

All participants need to do is write a funny and creative caption to get a chance to win a prize. They can write it on the comment space on a picture that you’ve posted, or they could repost the same picture and change the caption to be funnier, or they can simply write something on their status update while linking it to your page or putting a special hashtag you design. Then you can pick one that you think is the most creative.


There are still many more types of contest that you can do through Facebook, your creativity is your only limitation, but one thing that you must put in mind is that it must meet your goal. Either to increase followers, grow you email lists, or promote your products. Whatever it is, it should be able to increase exposure and generate loyal customers into your brand.

Why people hire a copywriter?


Some people who are not familiar with content marketing, would pop the kind of question.
Why would someone hire someone else just to write words?
May be these guys are lazy.
May be they don’t know what to write
May be they have too much money and they are confused where to spend it.

It hurts sometimes to hear such comment that says a copywriter does the job because nobody else would. To tell you the truth, copywriter does the job because a copywriter knows exactly how to play with words. A copywriter will consider your target market, your business keywords, and your company value to craft sentences that are readable (especially by human).
The truth is, not everyone can write well. In fact, not everyone knows the different impact between “GET IT NOW!” and “SUBSCRIBE HERE”.
A copywriter works with call-to-actions and keywords everyday- making sure that visitors get the message. It is hard to make a content that goes viral- a content that will be shared by viewers in their own social media circle. What’s more, it is even harder to get to the first page of Google.
However, copywriter can help you to reach these goals. They can write valuable contents that are not only useful for your readers, but also SEO-friendly.
So, how many times you sit in front of your laptop and for the next 2 hours, you still have no idea what to write?
When you have that kind of experience, it’s time you hire a professional copywriter!


How To Use Twitter For A Business Promotional


Today, social media has been considered as one of the new media marketing tools. In fact, companies are taking social media platforms as part of their goals to create brand awareness. Twitter, for instance, has changed the news value of timeliness by spreading the hottest information in a blink of an eye. As Twitter becomes an essential component in a business, it has also changed the way companies promote their business.

Now look through your social media checklists and see if you have worked on these ideas of Twitter for business promotional.

Personalize your profile
It’s essential that you have a consistency in designing your web page and Twitter page. Incorporate your logo or background color that resembles your products or services. Your Twitter username should contain your business identity; it can be something about your brand or slogans, but keep it short and simple. For promotional purpose, Twitter comes with a header that you can customize. Although the rectangle square is not clickable, but you can upload a great visualization of your new launch product or a coming-up event in your community. Your Twitter page will be the representative of your business.

Engage clients to connect with you
To get the message out to your target, you need to interact with your customers via replies or retweets. As people trust social media referrals more than the TV ads, Twitter is the right platform to build customer’s trust and create buzz in your community. You can track what people are saying about your brand and make the content goes viral.

Consider Twitter for trade show
Let’s have some thoughts about a trade show that’s going to happen next month. What will be your goal? Whether it is to build brand awareness or increase traffic to your site, Twitter contest is a great tool to promote your business. At the show, arrange Twitter contest with a chance to win the newest gadget or a 50% discount dining voucher in the hippest cafĂ© nearby. You can also increase your product sales using Twitter by giving a special prize for visitors who follow your Twitter on the spot.

Promote business with unique Twitter content
Twitter is a helpful tool for a business. Not only that it promotes your product or service, but it can also make you a thought leader in your industry. Using unique contents such as how-to, tips and tricks, and interesting facts, your Twitter can be a reference for users who need informative content regularly. And if they are interested in your content, they won’t hesitate to share it to the other community- their followers. This way, your business reach target outside your circle without too much effort. Your content markets for itself and create a promotional material for you.